Austin Realtors
Whether you’re in the market to either buy or sell a home in the Austin area, you shouldn’t go it alone. It’s in your benefit to rely on the expertise of an experienced REALTOR®, and there are certainly plenty of Austin realtors from which to choose. But among them is someone who has a solid history of getting the job done right. Brian Talley of Regent Property Group brings a highly professional approach to real estate sales that truly set him apart from other Austin realtors.
What do people look for when choosing a REALTOR®? According to the 2006 National Association of Realtors (NAR) Profile of Home Buyers and Sellers, the two most important factors cited in surveys are reputation and trustworthiness.
That’s where Brian comes in. Few Austin realtors can claim a successful track record as a retail, sales, marketing and corporate commercial and residential real estate executive – and back it up with glowing references. More on that shortly.
First, you should ask yourself: what do buyers need most from a REALTOR®? According to the NAR profile, the most important consideration is helping them find the right home to purchase. Survey data shows that relying on a REALTOR® for that is critical, while also adding all kinds of other value: REALTOR® improve your knowledge of the local area and help expand (or narrow, if necessary) your search for the right property. Buyers say it also helps them better understand the complicated process of buying a home, including qualifying for and securing financing, discovering flaws or problems with properties, and negotiating better sales terms and sales prices in contracts with sellers.
Selling a home can be a challenging process as well. Some take the FSBO (For Sale by Owner) route, trying to save money by not using a REALTOR®. NAR data shows 40 percent of FSBOs sell their home to someone they know. And if you know and trust the person you’re selling to, you just might be lucky enough to have the deal run smoothly. But it also shows that a meager 12 percent of all such home sales were done without the assistance of a REALTOR®.
What’s more, sellers likely didn’t think to place their property on the local Multiple Listing Service, advertise in newspapers or the Internet, hold open houses or go out of their way to directly contact potential buyers – all crucial marketing services that a good REALTOR® will perform.
You should also know that sellers who tried to sell their homes first by themselves and then used a REALTOR® sold at 96 percent of the original asking price – with three-quarters of them selling for less than that! A knowledgeable REALTOR® will know how to set the right price up front, and get you a sale quickly. According to the NAR study, getting the home sold in a timely fashion is the most important service that sellers expect from a REALTOR®. If the pricing is wrong and the marketing is poor, the house lingers on the market. And the longer it sits, the more likely it will sell for less than the listed price. Use a good REALTOR®, and avoid such a disaster.
Brian Talley has a successful track record dealing with both buyers and sellers in residential real estate deals. But do you also need someone who can locate and lock in commercial space for your company to lease? Brian’s got you covered there too – that’s his specialty.
NAR statistics show that only three percent of REALTORS® are commercial specialists. Brian is in that three percent, and can claim more training and experience than the average commercial agent. As a key player in one of the nation’s fastest-growing real estate companies, Brian leased and sold 575 thousand square feet and 37 acres of office, residential and industrial properties for his Fortune 100 clients before his firm itself was acquired by Johnson Controls, another Fortune 100 firm. He brings that brand of real estate professionalism to the Austin realtor community.
Whether it’s selling or buying a home, or negotiating a difficult commercial lease, nothing inspires more confidence than proven experience, reputation and trust. As you size up the services of Austin Realtors, consider Brian Talley and Regent Property Group as your best choice.